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Producing Video Podcasts: A Guide for Media Professionals

Producing Video Podcasts: A Guide for Media Professionals
By Richard Harrington, Mark Weiser

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Product Description

Put the video podcast medium to work for you and your clients with a winning formula. Know how video podcasts work and every facet of what it takes to produce a professional-quality program that will meet every criterion for success. The authors are seasoned video production pros that have been on the crest of the video podcasting wave as it has risen. With over 2500 episodes produced, they can reveal what works and what doesn't with detailed, illustrated guidance. You get the nuts and bolts of the complete process, including:

* Preproduction: budgeting guidelines, mapping your production, and working with talent
* Production: the ENG shooting style, lighting values and portability, sound, essential camera features, acquisition formats, and gear lists
* Postproduction: resources for adding music and images, motion graphics, and editing techniques
* Delivery: cost-effective hosting options, creating RSS feeds, compression, and hosting processes
* Promotion: choosing directories, promoting your program, and monetizing your podcast

Instruction and case studies go in-depth on issues unique to the podcast medium. A full-color presentation delivers tangible, inspiring examples of creative video podcasts. The companion website-www.VidPodcaster.com-provides a blog, templates, planning documents, sample clips, and state-of-the-art updates.

* Written by video experts for video experts
* Artist profiles and case studies demonstrate creative implementations
* Companion web site provides template planning documents, sample clips and state-of-the-art updates


Product Details

  • Amazon Sales Rank: #131641 in Books
  • Published on: 2008-03-20
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 256 pages

Features


Editorial Reviews

Review
This guide is full of solid information from people who know online video and are in the trenches doing it. It's a must read for anyone who wants to produce professional video podcasts. - Jason Van Orden, podcasting consultant and author of Promoting Your Podcast


.required reading..Starting with a clear analysis of the nature and business of podcasting it covers the essentials of production and finishes with the all-important topics of delivery, RSS feeds, publishing, and hosting. - Tom Wolsky, vp editorial, National Podcasting System, www.nationalpod.com


WOW, the accumulated knowledge from 1000's of hours of planning, production, post and delivery essentials delivered in a simple, concise fashion.a professional resource manual that needs to be a part of every video production library.- Gary Adcock, digital artist and technology trainer


.not just a book about Podcasting, but a full primer on professional audio and video production and digital publishing that is lavishly illustrated and full of practical tips. - Philip Hodgetts, president and ceo, Open Television Network openTVnetwork.com

From the Back Cover
This guide is full of solid information from people who know online video and are in the trenches doing it. It's a must read for anyone who wants to produce professional video podcasts.
- Jason Van Orden, podcasting consultant and author of Promoting Your Podcast


...required reading...Starting with a clear analysis of the nature and business of podcasting it covers the essentials of production and finishes with the all-important topics of delivery, RSS feeds, publishing, and hosting.
- Tom Wolsky, vp editorial, National Podcasting System, www.nationalpod.com


WOW, the accumulated knowledge from thousands of hours of planning, production, post and delivery essentials delivered in a simple, concise fashion.a professional resource manual that needs to be a part of every video production library.
- Gary Adcock, digital artist and technology trainer


...not just a book about Podcasting, but a full primer on professional audio and video production and digital publishing that is lavishly illustrated and full of practical tips.
- Philip Hodgetts, president and ceo, Open Television Network, openTVnetwork.com

Put the video podcast medium to work for you and your clients with a winning formula. Know how video podcasts work and every facet of what it takes to produce a professional-quality program that will meet every criterion for success. The authors are seasoned video production pros that have been on the crest of the video podcasting wave as it has risen. With over 2500 episodes produced, they can reveal what works and what doesn't with detailed, illustrated guidance. You get the nuts and bolts of the complete process, including:
* Preproduction: budgeting guidelines, mapping your production, and working with talent
* Production: the ENG shooting style, lighting values and portability, sound, essential camera features, acquisition formats, and gear lists
* Postproduction: resources for adding music and images, motion graphics, and editing techniques
* Delivery: cost-effective hosting options, creating RSS feeds, compression, and hosting processes
* Promotion: choosing directories, promoting your program, and monetizing your podcast

Instruction and case studies go in-depth on issues unique to the podcast medium. A full-color presentation delivers tangible, inspiring examples of creative video podcasts. The companion website-www.VidPodcaster.com-provides a blog, templates, planning documents, sample clips, and state-of-the-art updates.

Richard Harrington is a certified instructor for Adobe, Apple, and Avid, and a member of the National Association of Photoshop Professionals Instructor Dream Team. He is a popular trainer, podcaster, and prolific author, with 11 books and articles in DV, Photoshop User, and Layers magazine to his credit.

Mark Weiser is vice president of operations for RHED Pixel. Named to AV Multimedia Producer's list of top producers, Mark has been a featured speaker at DV Expo and the NAB conferences.

RHED Pixel (www.RHEDPixel.com) is a visual communications consultancy that is co-owned by the principal authors. Video and multimedia projects produced include over 2,500 video podcasts for clients that include Microsoft, Apple, and Google.

About the Author
A digital video expert and a trained business professional, Rich understands both the creative and management sides of the visual communications industry. He's held such diverse jobs as directing newscasts and publishing music magazines, to managing a production department and consulting non-profit agencies. Rich graduated from Drake University School of Journalism with dual degrees in Broadcast News and Radio-Television Production. He also holds a master's degree in Project Management from Keller Graduate School of Management.

Mark merges creative talents with bottom-line realism. With extensive experience as both a videographer and producer, Mark knows how to maximize budgets, locations, and production opportunities. Mark holds a B.A. from the College of William and Mary and a Masters in Communications with a concentration in Film and Video from the American University.


Customer Reviews

Very easy to read and very informative5
I normally don't write reviews, but after meeting the author at a recent conference, I felt I had to spread the word. This is one of the best books on technology I have read in a while, and I read a lot of tech books for my job. If you know technology but need the video part it works, if you know video and need the technology part, it works, if you need both it works. The book just works. I have been following Richard's podcasts for a couple years, but have never read any of his books, my loss. If you are interested in video podcasting, this is the book for you. My only warning would be make sure you are interested in podcasting and not streaming. There is a huge difference and this book shows you the difference, then teaches you podcasting.

A Complete Handbook on Video Podcasting5
A writer friend asked me to take a look at Producing Video Podcasts A Guide for Media Professionals by Richard Harrington and Mark Weiser. As an audio podcaster for two years, he knew I would have an interest in seeing what could be done with video to produce a show. Understanding my desire for quality in any avenue, he knew I would want to do it the very best and most professional way. This book is THE tool for such a purpose.

The authors give good definitions of industry terms that might not be familiar to a novice podcaster. The book covers a wide variety of features and gives step-by-step instruction on using the latest and ever-evolving technology and equipment, but it also discusses the business side of podcasting such as budget, hosting, publishing, and monetizing the show.

You'll be able to understand your audience and how to approach them after reading Producing Video Podcasts. The book is careful to keep beginning podcasters out of trouble with the copyright police by making sure the reader understands what music is safe for use on podcasts and where to obtain such material.

No book on videography would be complete without some information on RSS feed, YouTube, setting up cameras and microphones for filming, how to edit, and understanding HDV (high-definition video) standard sizes and frame rates. This book covers all that and much more. Filled with graphics, samples, tips, and photos, this is the complete handbook on preproduction, production, postproduction, delivery, and promotion of a professional video podcast.

Yvonne Perry,
Author of RIGHT TO RECOVER: Winning the Political and Religious Wars Over Stem Cell Research in America

Awesome Resource5
If you are interested in Video Podcasting as a Professional, then this is the resource for you. The book is a treasure trove of knowledge with a great support web site as well providing you additional information, forms and tips that any video podcaster will find useful. If you have never done a video podcast from beginning to end, you will be shocked at the details and the steps required to do this properly. Richard and Mark have put a lot of detail in their book and what has been great for me is that when I ran in to a problem on the book's website, Richard responded to me very quickly and helped me with my problem. I would completely recommend this book to anyone currently doing video podcasts or simply interested in the process. If you are looking to do video podcasts professionally, then this is a must have book.