Product Description

A great partner to Newsom and Haynes's Public Relations Writing, this exercise book includes realistic scenarios involving different situations and companies.

Product Details

• Amazon Sales Rank: #1324955 in Books
• Published on: 2004-05-04
• Original language: English
• Number of items: 1
• Binding: Paperback
• 176 pages

About the Author
Doug Newsom, professor, director of journalism graduate programs, and undergraduate international journalism at Texas Christian University, is the senior co-author of THIS IS PR and PUBLIC RELATIONS WRITING. She also is the co-author of three other books. Dr. Newsom is co-chair of the Issues in Professional Development category of PRSA's Educational Task Force and is on the boards of the PRSA Academy and the International, Interdisciplinary Research Conference. She also is a member of the Commission on Public Relations Education. Dr. Newsom also has been chair of PRSA's College of Fellows and is past chairperson of the Accrediting Committee for the Accrediting Council on Education for Journalism and Mass Communications. She has been President of the Association for Education in Journalism and Mass Communication, Southwest Education Council for Journalism and Mass Communication, Texas Public Relations Association and both the Dallas and Fort Worth chapters of PRSA. Dr. Newsom has been national faculty advisor for PRSSA. She founded the PRSSA chapter at TCU, which awards a scholarship in her name. At TCU, she also has been chairperson of the Faculty Senate, and a scholarship at TCU was endowed in her honor by Staley McBrayer. Awards include PRSA Outstanding Educator, TPRA Golden Spur and Association of Women in Communications Headliner. She has served Fulbrights in India and Singapore, given workshops in South Africa, Hungary, Bulgaria, Poland and Vanuatu and taught in Latvia and England. She has been chairperson of the Fulbright discipline committee and served 18 years on a gas research advisory council. She is a board member of a publicly held company.

Jim Haynes is Director of Research, Senior Consultant and a member of the Board of Directors of QuickSilver Interactive Group, Inc. of Dallas and Austin, Texas. Accredited by Public Relations Society of America (PRSA), he is a member of PRSA's College of Fellows and is a Certified Records Manager. He serves on the Universal Accreditation Board, which is responsible for accreditation for PRSA and eight partner organizations. Former Assistant Dean in the College of Communication at The University of Texas at Austin (UT) he teaches public relations at Texas State University-San Marcos and has taught at UT, Southern Methodist University and Texas Christian University. Co-founder of the Public Relations Foundation of Texas, he served as chairman of that organization as well as President of Texas Public Relations Association (TPRA) and the North Texas (now Dallas) Chapter of PRSA. He has received numerous national, state and local awards from public relations organizations, including lifetime membership in TPRA. Through his consultancy, Jim Haynes Consulting, he provides consulting services to clients that have included major corporations throughout the United States, as well as associations, municipalities, state agencies and non-profit organizations in the United States, Canada, Norway, and Sweden. Since 1983 he has worked with the Norwegian Institute of Journalism, coordinating a two-week short course for Norwegian newspaper editors at The University of Texas at Austin.

Customer Reviews

Item Returned to Amazon
Item was returned to Amazon because I had set forwarding from the address I accidently sent it to, to the one I currently live at because I moved about two months ago.