Product Details
Entrepreneurship with OLC/PowerWeb card

Entrepreneurship with OLC/PowerWeb card
By Robert D Hisrich, Michael P Peters, Dean A. Shepherd

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Product Description

Entrepreneurship, by Hisrich, Peters and Shepherd is intended for the undergraduate and graduate courses in entrepreneurship and has been designed to instruct students on how to formulate, plan, and implement a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Actual case studies and entrepreneur profiles help illustrate successful and not-so-successful ventures.


Product Details

  • Amazon Sales Rank: #692815 in Books
  • Published on: 2004-03-03
  • Original language: English
  • Number of items: 1
  • Binding: Hardcover

Editorial Reviews

About the Author
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

Michael Peters is currently marketing department chair and Professor at Boston College. He earned a Ph.D. from the University of Massachusetts at Amherst.


Customer Reviews

A good text book4
The book is well documented and follows a logical approach based on a business project life cycle. It covers in fair detail a large number of issues that are faced by entrepreneurs. It can also be used as a general reference book for actual entrepreuneurs and businessman.
The password of the OLC/PowerWeb card that came with the book was used and I could not register. Amazon is providing me with another copy of the book and a new OLC/PowerWeb.