Product Description

The Business Innovation book, with Foreword by Dipak Jain, Dean, Kellogg School of Management, provides a framework for process of innovation in corporations for introducing new products, services, or solutions faster.** Features -- Powerful new framework called Brinnovation™; Types of innovation: Fundament, Platform, Derivative, and Variation; Management of Innovation; Measures of innovation.** Table of Contents -- Part I. Evolving Innovation -- History, Tools, creativity, innovation on demand; Part II. Understanding Innovation -- Brain processes, Framework, Deployment, Measures; Part III. Institutionalizing Innovation -- Service, Protecting, Commercializing, and Managing Innovation; Wisdom of Innovation by Bob Galvin, Former Chairman/CEO of Motorola.** To receive bulk discount, or purchase hardcover version, please visit www.accelper.com.

Product Details

• Amazon Sales Rank: #711012 in Books
• Published on: 2007-02-01
• Released on: 2007-02-01
• Original language: English
• Binding: Paperback
• 406 pages

Customer Reviews

Business Innovation
I wish I read this book 20 years a go and that the subject was covered in this much depth during my MBA years. I took it with me on a long flight and never put it down. It's a very well done collection and integrated articulation of the history, science and wisdom behind highly effective business innovation. It also serves as a great introduction to some genuine "creative geniuses" and by reference and credits serves as a fitting tribute to one of my all time management heroes (Peter Drucker). In stride the authors brought a lot of what Drucker and others wrote on this subject years ago up to date and built on it in context with the information age; knowledge age; web age and global competition age that we live in today. The book anchors the key concepts and principals with why innovation is all the more critical now for driving growth, share, profitability and differentiation. In aggregate the authors are so thorough applying and explaining innovation/creativity and the related methodologies they'll take you to the edge with repetitiveness. However, given all the noise and ambiguity out there in print related to the subject, I prefer this over the alternative. When I finally learned that sales is more a science than an art I was able to drive more change and results than ever before. This book quickly reminded me that the same can be said for innovation. The book represents a loud wake up call that innovation doesn't happen as often or successfully as it needs to or could without purposefully applying the best science, methodology and implementation practices known to man. Needless to say, I loved this book as I did his Six Sigma Business Scorecard. Praveen is so thorough; when he covers something he "covers " it.

Business Innovation Well Said
I found Praveen's book "Business Innovation" as a great collection of practical and real world methods of how to really execute innovation in a business setting. This book could be used as a comprehensive "How to" book for any business struggling with how to embrace and benefit financially from innovation.

So much more than a 'how to' manual for innovation...
A tour de force effort. Praveen draws on his deep background in the measurement of business process implementations to make the subject of innovation accessible to all who wish to foster creativity in our institutions. The book's organization is excellent. One can read straight through for the full effect or skip around to glean new insights. Chapter 10, "Measures of Innovation" illuminates the path ahead for this important journey.