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Authentic Leadership: Rediscovering the Secrets to Creating Lasting Value (J-B Warren Bennis Series)

Authentic Leadership: Rediscovering the Secrets to Creating Lasting Value (J-B Warren Bennis Series)
By Bill George

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In the wake of continuing corporate scandals there have been few, if any, CEOs that have stepped forward as models of "doing things right"—except the former chairman and CEO of Medtronic, Bill George. George has become the unofficial spokesperson for responsible leadership—in business, the media, and academia.

In Authentic Leadership Bill George makes the case that we do need new leaders, not just new laws, to bring us out of the current corporate crisis. He persuasively demonstrates that authentic leaders of mission-driven companies will create far greater shareholder value than financially oriented companies. During George's twelve-year leadership at Medtronic, the company's market capitalization soared from $1.1 billion to $460 billion, averaging 35% per year.

George candidly recounts many of the toughest challenges he encountered -- from ethical dilemmas and battles with the FDA to his own development as a leader. He shows how to develop the five essential dimensions of authentic leaders—purpose, values, heart, relationships, and self-discipline. Authentic Leadership offers inspiring lessons to all who want to lead with heart and with compassion for those they serve.

Bill George helps readers answer vital questions such as: What should I do when my personal values conflict with company business values? How do I make trade-offs between the needs of my customers, my employees, and my company's shareholders? Do I really want to devote my talents to business? Authentic Leadership provides a tested guide for character-based leaders and all those who have a stake in the integrity and success of our corporations.


Product Details

  • Amazon Sales Rank: #43702 in Books
  • Published on: 2004-08-11
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 240 pages

Features


Editorial Reviews

From Publishers Weekly
George, a former Medtronic CEO, sets the tone early in his book: "Somewhere along the way we lost sight of the imperative of selecting leaders that create healthy corporations for the long term." It would be wonderful if George then provided readers hungry for change with a blueprint for how this could happen; alas, such is not the case. George's thesis-too many CEOs think only in the short term and of the stock price, eventually losing a company's focus in the hurtling pursuit of Wall Street validation-is not a bad one.. His proposal: a call for "authentic leadership," that is, finding a leader who doesn't try to emulate the greats, because such copycatting will never result in authenticity or honest leadership. It all gets a bit fuzzy at times, and George (who BusinessWeek recognized as a top-25 manager in 1998) relies far too much on his experience at Medtronic, a medical technology producer. Although George's company seems a good example of what he's talking about (he once made headlines by boldly declaring "Shareholders come third," after customers and employees), there's not a rigorous enough attempt here to make that example universally applicable. Though superbly moral and inspiring, this volume is not as helpful as it could be.
Copyright 2003 Reed Business Information, Inc.

Review
"Authentic Leadership is a priceless dialogue with Bill George . . . This book is destined to be a classic." -- Harvey Mackay, author

"Authentic Leadership is a . . . call for genuine and ethical business leadership, made . . . more persuasive by Bill George's own extraordinary life." -- Walter Mondale, former vice president of the United States

"A great deal of valuable insight.... One can only wish that Mr. George had written it five years ago." -- New York Times, July 27, 2003

"Anyone interested in how to become an effective leader should meet Bill George." -- Arthur Levitt, former chairman, U.S. Securities and Exchange Commission

"Bill George has won a legendary reputation for success and integrity in American enterprise. Read and grow!" -- David Gergen, Center for Public Leadership, Harvard University

"Bill George is one of the most successful business leaders of all time." -- Richard M. Kovacevich, chairman and CEO, Wells Fargo

"In Authentic Leadership, Bill George shows why he is recognized as one of the world's best corporate leaders." -- Hank McKinnell, chairman and CEO, Pfizer

"In a time when ethical leadership has more value than ever, . . . George shows us the way with clarity and conviction." -- Daniel Goleman, author

"This is the best book by a business leader that I've ever read!" -- John C. Whitehead, former chairman and CEO, Goldman Sachs

“…even sceptics will like the book’s balanced tone...” (Management Today, Feb. 2005)

George candidly recounts his experiences as chair and CEO of Medtronic, a medical technology producer, and makes a case that we need new, authentic business leaders. The five essential dimensions of "authentic" leaders are purpose, values, heart, relationships, and self-discipline. In the scorched, post-Enron corporate world, this motivational how-to will help developing business leaders find the path to personal and business success. (Best Business Books 2003, Library Journal, March 15, 2004)

George, a former Medtronic CEO, sets the tone early in his book: "Somewhere along the way we lost sight of the imperative of selecting leaders that create healthy corporations for the long term." It would be wonderful if George then provided readers hungry for change with a blueprint for how this could happen; alas, such is not the case. George's thesis - too many CEOs think only in the short term and of the stock price, eventually losing a company's focus in the hurtling pursuit of all Street validation - is not a bad one. His proposal: a call for "authentic leadership," that is, finding a leader who doesn't try to emulate the greats, because such copycatting will never result in authenticity or honest leadership. It all gets a bit fuzzy at times, and George (who BusinessWeek recognized as a top-25 manager in 1998) relies far too much on his experience at Medtronic, a medical technology producer. Although George's company seems a good example of what he's talking about (he once made headlines by boldly declaring "Shareholders come third," after customers and employees), there's not a rigor9ous enough attempt here to make that example universally applicable. Though superbly moral and inspiring, this volume is not as helpful as it could be. (Aug.)
Forecast: With appearances on Meet the Press and Talk of the Nation, George has a recognizable name in the media, and scheduled interviews on NPR and the Charlie Rose Show will only help with book sales. (Publishers Weekly, July 7, 2003)

"There is a great deal of valuable insight in Authentic Leadership. One can only wish that Mr. George had written it five years ago, before so many chief executives led their companies so badly astray." (New York Times, July 27, 2003)

From the Inside Flap
In the wake of continuing corporate scandals there have been few, if any, CEOs that have stepped forward as models of "doing things right"--except the former chairman and CEO of Medtronic, Bill George. George has become the unofficial spokesperson for responsible leadership--in business, the media, and academia.

In Authentic Leadership Bill George makes the case that we need new leaders, not just new laws, to bring us out of the current corporate crisis. He persuasively demonstrates that authentic leaders of mission-driven companies will create far greater shareholder value than financially oriented companies. During George’s twelve-year leadership at Medtronic, the company’s market capitalization soared from $1.1 billion to $60 billion, averaging 35 percent per year.

George candidly recounts many of the toughest challenges he encountered--from ethical dilemmas and battles with the FDA to his own development as a leader. He shows how to develop the five essential dimensions of authentic leaders--purpose, values, heart, relationships, and self-discipline. Authentic Leadership offers inspiring lessons to all who want to lead with heart and with compassion for those they serve.

Bill George helps readers answer vital questions such as: What should I do when my personal values conflict with company business values? How do I make trade-offs between the needs of my customers, my employees, and my company’s shareholders? Do I really want to devote my talents to business?

Authentic Leadership provides a tested guide for character-based leaders and all those who have a stake in the integrity and success of our corporations.


Customer Reviews

Humility Aside, Here's Food for Thought4
Part memoir, part social commentary, part company case study, "Authentic Leadership" is Bill George's wide angle take on, and prescription for, the current state of corporate leadership.

George, lauded former CEO of the medical technology company Medtronic (who tells us that he fantasized about becoming a big company CEO when he was a *teenager*), clearly has stepped back and reflected on what's wrong with modern corporate leadership. With ample examples from his own career, anecdotes from apparent elbow-rubbing with other top execs, along with a smattering of bits from contemporary business books and articles, Bill George serves up many thought-provoking perspectives worth reading and heeding, especially for top leaders of enterprises--and those who earnestly aspire to such rare roles.

To his credit, George doesn't claim any breakthrough, cutting-edge management panaceas. The subtitle of the book discloses George's interest in solid if out of fashion ideas, proclaiming a focus on "Rediscovering the Secrets to Creating Lasting Value." And the book mostly makes good on that promise.

Sample Bill George observations:

--> "Many people in the business and academic communities believe that missions, values, visions, empowerment, and customer satisfaction represent the 'soft side' of business. They see expense reductions, layoffs, divestitures, creative financial management, and write-downs as the 'hard side.' In my career I have had to lay off thousands of workers, divest failing businesses, take major write-offs, and make large expense cuts. As painful as the consequences of actions like these are, the decision itself is usually obvious and the leader has but few options. On the other hand, meeting the demanding needs of your customers and motivating thousands of employees toward a common mission and values is much more difficult."

--> "Competitors will eventually copy an innovative idea for a product or service, but an organization of highly motivated people is very hard to duplicate. The motivation will last if it is deeply rooted in employees' commitment to the intrinsic purpose of their work."

--> "You cannot inspire employees by urging them to help management get the company's stock price up.... Typically employees respond with cynicism when they believe management is just using them to enhance its own wealth, not theirs."

--> "Shooting Stars move up [through promotions] so rapidly they never take time to learn from their mistakes or look at themselves in the mirror. A year of two into any job, they are ready to move on, long before they have to pass the test of living with their decisions."

--> "Many leaders--men in particular--fear having their weaknesses and vulnerabilities exposed. So they create distance from employees and a sense of aloofness. Instead of being authentic, they are creating a persona for themselves."

--> "What appears to be a compromise of values in a single instance is usually the final act in a series of compromises."

-->"Having wielded power, it is very difficult to yield it."

These pithy quotables belie the book's uneven tone. One suspects that Mr. George wrote this collection of recollections and observations himself; laudable for its authenticity and notable for its inconsistent results.

Many times "Authentic Leadership" has the flavor of a tightly constructed, passionate argument. Other times, the less-well-crafted prose (particularly in earlier chapters) comes across like a verbatim transcript of off-the-cuff, and somewhat tired, remarks that an old salt might offer a young protégé over a one-white wine lunch. ("If we sell our souls to the company, at the end of the day we may find we have little to show for our efforts.")

Interestingly, equally prosaic is George's accounts of his personal life even when it's infused with the utmost potential pathos of literal life-and-death drama. Perhaps years of repressing the pain of personal tragedies so neutered their recall as to yield only bland recounting rather than inspired story-telling.

Though George characterizes himself as humble (a few times), it may well be that humility cannot sit comfortably in the seat of power running a multi-billion dollar corporation. Throughout George's book (with the exception of an uncharacteristically wistful Epilogue), a reader gets what one assumes is an unintended glimpse into his CEO-ego. George often holds up his own record as exemplary and he almost always is the hero of his own stories, with but a few scant accounts of his blunders.

His self-reporting on verbal exchanges with colleagues inevitably (albeit unintentionally) reveals George's decided penchant for having the last, definitive, word. Interestingly, when George finds himself disagreeing with his bosses those grand finale retorts are always only unspoken thoughts. On the other hand, George's voiced clinchers for trumping the opinions of his employees so clearly zing and sting that there's just no need to add "Ha! Take that!" (Another peek under the top executive scalp: George's example of his "connecting" with employees--using his CEO platform to broadcast emails to all his employees about the status of his wife's breast cancer, and then reading some sympathetic emails in return.)

In critically assessing this work, we can forgive Mr. George his indulgences. His plentiful insights and instructive lessons--about everything from executive isolation from customers, to viewing shareholder interests as third behind customers and employees, to ethical standards around the globe, to corporate governance and succession planning--are certainly worth the effort of plowing past some personal aggrandizement and occasional first-draft quality prose.

"Authentic Leadership" is a good book that likely would have been a great one with a little more humility, ardent editing and re-writing.

Don Blohowiak, Lead Well® Institute

A Compelling Invitation5
The day after I read this brilliant book, I read an article in the Dallas Morning News (Tuesday, September 30, 2003) in which sportswriter Gerry Fraley discusses the Minnesota Twins whose payroll is $110-million less than that of the Yankees. (The Twins won 90 games this past season and had just defeated the Yankees in the first game of the American league playoffs.) As Fraley notes, the Twins are renowned for how they treat their people. One of them is Al Newman who is currently struggling with a life-threatening illness. Here's a brief excerpt from Fraley's article:

"When beloved third-base coach Al Newman was hospitalized in Chicago this month because of a brain hemorrhage, general manager Terry Ryan remained with him for the entire 11-day stay. While Newman was hospitalized, the Twins clinched the Central title at home. Manager Ron Gardenshire stopped the postgame celebration, brought out Newman's uniform top and reminded the crowd of what he had done for the club."

If I understand George's key points in Authentic Leadership, both Ryan and Gardenshire offer examples of it. Specifically, they demonstrate "the highest integrity, [are] committed to building enduring organizations...who have a deep sense of purpose and are true to their core values...who have the courage to build their companies to meet the needs of all stakeholders, and who recognize the importance of their service to society." George addresses what he views as a need for new leadership when in fact the need is to increase the number of authentic leaders, not only in business but in government, religion, and the military. We need more men and women who "genuinely desire to serve others through their leadership...are more interested in empowering the people they lead to make a difference than they are in power, money, or prestige for themselves. They are as guided by qualities of the heart, by passion and compassion, as they are by qualities of the mind."

George invites, indeed urges his reader to "rediscover the secrets of creating lasting value" in literally all areas of contemporary life. On page 6, he poses a series of questions and then in the 17 chapters and Epilogue which follow, he responds to each. However insightful those responses may be, and they are, I think the primary purpose of the questions is to guide and inform each reader's consideration of the various issues which those questions suggest. With all due respect to what George so generously shares from his own life and career, the nature and extent of the reader's own engagement in self-exploration will ultimately determine the value of this book.

The material is exceptionally well-organized. The quality of writing is first-rate, and especially effective because of the conversational tone of George's observations and suggestions. Although there are frequent references in this book to "companies," the questions posed and the issues associated with them are also directly relevant to all other organizations (regardless of size or nature) in which there is a compelling need for authentic leaders. Daily, it seems, there is evidence of such need in news accounts of corruption in all areas of our society. Corporate executives are indicted and convicted of fraud. Officers in the military are demoted, discharged or, in some instances, imprisoned as are clergy in various denominations. Although the reasons for their behavior vary, all of them betrayed the trust of those to whom they were accountable and for whom they were responsible.

Authentic leaders are first and foremost authentic human beings. For me, this is George's key point and because it seems so obvious, it may also seem simplistic. On the contrary, he has cut through all the rhetoric and urges his reader to examine her or his core values. For most of us, that is an immensely difficult, perhaps painful experience. In this context, I am reminded of the fact that in The Inferno, Dante reserved the last and worst ring in hell for those who, in a moral crisis, preserve their neutrality. Throughout all manner of organizations, there are women and men who are authentic leaders and should be commended. The reality is, their respective organizations need more of them. More to the point, all of us in our global community need more of them. In his unique and compelling book, George challenges us to join their number.

A Compelling Invitation5
The day after I read this brilliant book, I read an article in the Dallas Morning News (Tuesday, September 30, 2003) in which sportswriter Gerry Fraley discusses the Minnesota Twins whose payroll is $110-million less than that of the Yankees. (The Twins won 90 games this past season and had just defeated the Yankees in the first game of the American league playoffs.) As Fraley notes, the Twins are renowned for how they treat their people. One of them is Al Newman who is currently struggling with a life-threatening illness. Here's a brief excerpt from Fraley's article:

"When beloved third-base coach Al Newman was hospitalized in Chicago this month because of a brain hemorrhage, general manager Terry Ryan remained with him for the entire 11-day stay. While Newman was hospitalized, the Twins clinched the Central title at home. Manager Ron Gardenshire stopped the postgame celebration, brought out Newman's uniform top and reminded the crowd of what he had done for the club."

If I understand George's key points in Authentic Leadership, both Ryan and Gardenshire offer examples of it. Specifically, they demonstrate "the highest integrity, [are] committed to building enduring organizations...who have a deep sense of purpose and are true to their core values...who have the courage to build their companies to meet the needs of all stakeholders, and who recognize the importance of their service to society." George addresses what he views as a need for new leadership when in fact the need is to increase the number of authentic leaders, not only in business but in government, religion, and the military. We need more men and women who "genuinely desire to serve others through their leadership...are more interested in empowering the people they lead to make a difference than they are in power, money, or prestige for themselves. They are as guided by qualities of the heart, by passion and compassion, as they are by qualities of the mind."

George invites, indeed urges his reader to "rediscover the secrets of creating lasting value" in literally all areas of contemporary life. On page 6, he poses a series of questions and then in the 17 chapters and Epilogue which follow, he responds to each. However insightful those responses may be, and they are, I think the primary purpose of the questions is to guide and inform each reader's consideration of the various issues which those questions suggest. With all due respect to what George so generously shares from his own life and career, the nature and extent of the reader's own engagement in self-exploration will ultimately determine the value of this book.

The material is exceptionally well-organized. The quality of writing is first-rate, and especially effective because of the conversational tone of George's observations and suggestions. Although there are frequent references in this book to "companies," the questions posed and the issues associated with them are also directly relevant to all other organizations (regardless of size or nature) in which there is a compelling need for authentic leaders. Daily, it seems, there is evidence of such need in news accounts of corruption in all areas of our society. Corporate executives are indicted and convicted of fraud. Officers in the military are demoted, discharged or, in some instances, imprisoned as are clergy in various denominations. Although the reasons for their behavior vary, all of them betrayed the trust of those to whom they were accountable and for whom they were responsible.

Authentic leaders are first and foremost authentic human beings. For me, this is George's key point and because it seems so obvious, it may also seem simplistic. On the contrary, he has cut through all the rhetoric and urges his reader to examine her or his core values. For most of us, that is an immensely difficult, perhaps painful experience. In this context, I am reminded of the fact that in The Inferno, Dante reserved the last and worst ring in hell for those who, in a moral crisis, preserve their neutrality. Throughout all manner of organizations, there are women and men who are authentic leaders and should be commended. The reality is, their respective organizations need more of them. More to the point, all of us in our global community need more of them. In his unique and compelling book, George challenges us to join their number.