Product Description

Setting up a web site is only half the job; making sure people can find the site is the other. The higher your site ranks in the search engines, the greater the likelihood that the site will attract qualified traffic, resulting in increased sales. Search engine optimization expert Brad Konia outlines the process of maximizing search engine positioning using WebPosition Gold 2, one of the most popular search engine software tools on the market.

Product Details

• Amazon Sales Rank: #1304808 in Books
• Published on: 2002-06-15
• Original language: English
• Number of items: 1
• Binding: Paperback
• 338 pages

About the Author
Brad Konia is the CEO of MarketMySite!, a leading web development and marketing firm. MarketMySite! helps companies build web sites, promote their sites, and convert their traffic into paying customers.

Brent Winters is the founder of FirstPlace Software and chief architect of WebPosition Gold.

Customer Reviews

Mixed feelings, but overall, a useful book
As I was reading through the first chapters of this book one thought came to mind: this is just a recycled User Guide. Much of the first third of it is devoted to explanation of the software, its installation and setup, which you can read IN the software itself. Also other chapters of the book are devoted to components of WebPosition Gold which I personally find to be pretty useless: Page Generator, Upload Manager, Traffic Analysis, considering that this tool is far from bein ideal for accomplishing these three tasks. Finally, the topic of Link Popularity seemed to be thrown in last minute, given its importance nowadays that Search Engine Optimization is progressively harder to accomplish.

Now, when the book deals with the Reporter, Page Critic and Submitting tools that WebPosition Gold is a great software for, is when it gets really useful. It goes beyond the basics and deals with the tips and pitfalls of the different features offered by the software, warning against apparently good ideas which could get your web site banned from certain Search Engines, etc. All in all, I appreciated the advice contained in the book, but had to resort to other sources to complement the knowledge about Internet Marketing that I was seeking.

Search Engine Optimization with WebPosition Gold review
I purchased this book Search Engine Optimization with WebPosition Gold which included a demo software disk.
I found little up to date search engine optimization techniques from cover to cover.
The book focuses only on their software program. So I decided to install the software. The software would not allow you to try it without purchasing. I tried emailing to this company without any results; they only encouraged the purchase of their product.
Bottom line - this book does not offer any education or real information concerning website and internet optimization. I found a little more useful information in SE optimization for Dummies.
I would have rated this book '0 star' but you can only choose from 1-5 ...

Google discourages WP Gold.
I didn't believe this either. But in their guidelines for webmasters, they specifically discourage WP Gold and programs like it, which submit automated queries. They single out WP Gold by name.