Product Details
Math, spin and reality--the truth behind those high-flying returns: in the rush to jump into a great concept, too many entrepreneurs rely on the marketed ... An article from: Franchising World

Math, spin and reality--the truth behind those high-flying returns: in the rush to jump into a great concept, too many entrepreneurs rely on the marketed ... An article from: Franchising World
By Glenn Kaufman, Lee Dranikoff, Jonathan Walker

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This digital document is an article from Franchising World, published by International Franchise Association on May 1, 2005. The length of the article is 1815 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Math, spin and reality--the truth behind those high-flying returns: in the rush to jump into a great concept, too many entrepreneurs rely on the marketed return numbers to feel secure in the decision making, and those numbers can mask the real story.(FINANCING THE FUTURE OF FRANCHISING)
Author: Glenn Kaufman
Publication: Franchising World (Magazine/Journal)
Date: May 1, 2005
Publisher: International Franchise Association
Volume: 37 Issue: 5 Page: 15(4)

Distributed by Thomson Gale

Product Details

  • Published on: 2005-05-01
  • Released on: 2006-07-14
  • Format: HTML
  • Binding: Digital
  • 7 pages