 | Don't Mess with Texas: The Story Behind the Legend by Tim McClure
Buy new: $18.21 / Used from: $5.64 Great history of the Texas slogan, just won an award from Yahoo for best ad slogan
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 | Art and Advertising (Art and... Series) by Joan Gibbons
Buy new: $27.00 / Used from: $23.14 Interesting ideas
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 | The Fine Art of Advertising by Barry Hoffman
Buy new: $19.80 / Used from: $0.01 Great examples
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 | Cutting Edge Advertising II (v. 2) by Jim Aitchison
Buy used from: $20.00 Good for modern advertising stuff
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 | Ogilvy on Advertising by David Ogilvy
Buy new: $16.47 / Used from: $9.24 Interesting take on advertising by a guru
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 | Creative Advertising: Ideas and Techniques from the World's Best Campaigns by Mario Pricken
Buy used from: $33.28 |
 | Hey, Whipple, Squeeze This: A Guide to Creating Great Ads, Second Edition by Luke Sullivan
Buy used from: $3.34 |
 | Advertising Art in the Art Deco Style (Picture Archives)
Buy used from: $1.44 Using a unique style for the genre
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 | A History of Graphic Design by Philip Meggs
Buy used from: $2.71 It's a college textbook, but it still does a good job of explaining the design for business practice
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 | The Milk Mustache Book: A Behind-The-Scenes Look at America's Favorite Advertising Campaign by Jay Schulberg
Buy used from: $0.22 Cool look into the campaign, kind of like the Texas book
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 | Graphic Storytelling and Visual Narrative by Will Eisner
Buy used from: $7.15 Comic books are rapidly becoming a popular art form, good for
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 | Advertising Now. Print (Midi Series) (Spanish Edition)
Buy new: $30.39 / Used from: $19.00 |
 | 5000 Designs and Motifs from India
Buy new: $11.53 / Used from: $6.92 I love the Indian culture, and this book has a great array of symbols and designs from that country
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 | Andy Warhol 365 Takes: The Andy Warhol Museum Collection by Staff of Andy Warhol Museum
Buy used from: $39.65 No art list would be complete, advertising or no, without a Warhol book
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 | Icon: Art of the Wine Label by Jeffrey Caldewey
Buy new: $59.85 / Used from: $46.00 A really insightful book, good look at wine bottles as advertising, plus it's about wine and I love wine!
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 | Las Vegas: An Unconventional History by Michelle Ferrari
Buy new: $29.20 / Used from: $8.83 Great pictures, Vegas is the home of flashy advertising
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 | All-American Ads of the 70s (All American Ads)
Buy used from: $49.97 An interesting look back
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 | The Visual Display of Quantitative Information, 2nd edition by Edward R. Tufte
Buy new: $28.80 / Used from: $23.00 |
 | Absolut Book.: The Absolut Vodka Advertising Story by Richard W. Lewis
Buy new: $23.07 / Used from: $0.99 Another amazing ad campaign with incredible visuals
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 | Twenty Ads That Shook the World: The Century's Most Groundbreaking Advertising and How It Changed Us All by James B. Twitchell
Buy new: $10.17 / Used from: $5.96 |
 | Advertising the American Dream: Making Way for Modernity, 1920-1940 by Roland Marchand
Buy new: $31.79 / Used from: $3.99 |
 | Advertising by Design: Creating Visual Communications with Graphic Impact by Robin Landa
Buy new: $35.48 / Used from: $23.88 |
 | Sex Appeal: the Art of Allure in Graphic and Advertising Design by Steven Heller
Buy used from: $3.38 A little hokey, but it makes some interesting points
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 | Logo Design Workbook: A Hands-On Guide to Creating Logos by Noreen Morioka, Terry Stone Sean Adams
Buy new: $16.50 / Used from: $10.00 |
 | Twentieth-Century Design (Oxford History of Art) by Jonathan M. Woodham
Buy new: $18.45 / Used from: $12.61 Very cool
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