Product Description

WIRED uncovers the most surprising and resonant stories about the people, companies, technologies and ideas that are transforming our lives. Whether it's technology...business...global politics...new media...arts and culture...the environment...or the best new products, WIRED is there, on the front lines of the 21st Century. Find out what's next with WIRED!

Product Details

• Amazon Sales Rank: #6 in Magazine Subscriptions
• Formats: Magazine Subscription, Print

Amazon.com Review

Who Reads Wired?
Wired readers want to know how technology is changing the world, and they’re interested in big, relevant ideas, even if those ideas challenge their assumptions—or blow their minds. Wired readers are generally familiar with computers and the Internet, but this is definitely not a computer magazine—Wired won’t teach you how to upgrade your RAM. Instead, it’s a magazine about science, art, adventure, online culture, business, philosophy … and bright shiny beautiful gadgets. Each month, more than 2 million smart, savvy readers come to Wired for clean, clear writing with a wry twist.

What You Can Expect in Each Issue:

• Start: In Start, readers are treated to quick bites of information on everything from provocative innovations (in-flight Wi-Fi, anyone?) and new technologies (who won the DVD format wars?) to cultural shifts (why are Korean schoolgirls buying mini refrigerators?). Looking for tips on touching up your digital pictures or resetting a dislocated shoulder? Start has those, too. The stories are presented in smart, irreverent language with Wired’s signature visual flair.
• Test: Wired has covered gear and gadgets since its very first issue. Every month, Test gives readers the definitive take on the hottest products on the market, from the newest HDTVs to the slimmest notebook computers. The best tech writers in the business put the gear through a rigorous review and rate it from 1 to 10. Mix in Wired's trademark visuals and humor and you've got the most useful, entertaining coverage of products anywhere.
• Play: Now that popular culture is Wired culture, this is the best place to turn for the skinny on what’s cool, quirky, and fun. The section kicks off with Playlist: the top 10 newest, coolest things in the Wired world. In the rest of Play, editors delve deeper into movies, art, books, games, design, and online entertainment. Plus, it delivers the big picture so readers understand why these things matter. Wondering about cognitive science behind Halo 3? Curious about the cutting-edge engineering that goes into making a Top 40 single? The answers are in Play every month.
• Endgame: Part contest, part game, and totally engrossing, the Endgame puzzle challenges Wired readers to think deeply, both on and off the page.
• Features: Each month, the editors open a window to the future of technology, business, entertainment, science, and culture. We recently devoted 22 pages to the thorny questions to which scientists still don't have answers: Why do we sleep? What causes ice ages? Do forests actually speed up global warming? Other recent topics: How Apple does so well by behaving so badly; the race to build the 100-mile-per-gallon car; 12 ways to supercharge your brain; and how personal genomics could change the way you live.

Magazine Layout:
Outstanding print design is about the seamless integration of compelling stories and fresh ideas with expert typography, arresting photography, and sharp illustration. Inventive visual architecture has been part of the magazine’s DNA from the beginning. Fifteen years on, Wired is still the place to turn for eye-popping images and a style that sets the pace for the rest of the magazine design world. .

Click on any image below to see select pages from Wired:



Contributors:
Wired editor in chief Chris Anderson, author of The Long Tail, writes regularly for the magazine. Among our other writers are Steven Levy, Joshua Davis, Steven Johnson, Jeff Howe, Lawrence Lessig, Daniel H. Pink, Bruce Sterling, Clive Thompson, and Gary Wolf. Contributing photographers and artists include Dan Winters, Platon, Nigel Parry, Andrew Zuckerman, Robert Maxwell, Bryan Christie, Tobias Frere-Jones, Jonathan Hoeffler, and Jason Lee.

Past Issues:


Awards:
Under the leadership of editor in chief Chris Anderson, Wired has been nominated an unprecedented six consecutive times for the National Magazine Award for General Excellence, winning the industry's top prize in 2005 and 2007. In 2008 Wired was nominated for three NMAs, for General Excellence, Design, and Best Section. In 2008 the magazine was nominated for 18 of the top awards from the Society of Publication Designers.

Customer Reviews

tech background not necessary to enjoy
You don't have to have a Ph.D. in computers, math, or engineering in order to enjoy this magazine: I don't possess such credentials, and I think Wired is outrageously good. The appeal of Wired is information on cutting-edge technology, delivered in a highly visual, understandable, and often entertaining format. A subtle sense of humor pervades the magazine with features such as "Return to Sender" - a contest in which Wired readers attempt to send the weirdest possible item in the mail to the magazine's San Francisco headquarters; or "Japanese Schoolgirl Watch" - which tracks the latest trendy gadgets favored by one of the world's most trend-obsessed demographic groups. Wired endlessly scrutinizes and ponders on the intersection of technology, humans, and society in its terrific articles. The articles are always interesting, and well-written, with topics such as artificial sight research, or the shenanigans of MIT's Blackjack Team in Las Vegas (9/02 issue); parents of extremely ill children, united via the Internet in their challenges to the medical industry (9/01); or a profile of the Ibot Transporter "inventrepreneur," Dean Kamen (9/00). Wired is a beautifully presented, outstanding magazine. Try one issue - you might get hooked!

technology for technophiles
I've subscribed to Wired Magazine for several years, though I confess that that I don't read every issue from cover to cover. This is a magazine best suited to Silicon Valley technophiles. There are a lot of ads for the latest gadgets, and the short articles about these new technologies appeal to more avid gadget collectors than me.

So why have I not cancelled my subscription? I keep reading Wired because of the feature articles. They are well researched, thoughtful, and clever; they often cover an aspect of the business or culture of technology that other magazines miss. I can still remember some of the best articles -- an article about why FedEx is really a high tech company, an article about how fiber optic cable is laid and what that means for the economics of broadband, an article about how the European Commission's Competition Bureau is shaping the global technology business through its regulatory authority.

If you are a technophile, you s!hould subscribe if you don't already. But even if you're not, you should consider it if you work in the tech sector or have an interest in how technology affects all of our lives.

Still bleeding edge, which makes it different
The best thing about Wired is that it has stayed true to its roots over all of these years. Wired has always had a forward-looking, sophisticated attitude toward technology. You can tell that every article is well-researched and no feature in the magazine is an afterthought. In every issue, you will find:

- stories about the unsung heroes who are really responsible for pushing the limits of technology
- some politically-oriented article that shows the growing interplay between technology and politics
- cool digital and electronic gadgets (that usually cost a lot of $$)
- fun stuff like Jargon watch, Wired vs. Tired, and even some of the ads (how often can you say that?)

Beyond that, I find Wired is the best place to read about things like the melding of human and computer and the progess of technology outside of the U.S. So, I find every issue interesting. It's a little less useful to me as an investor in technology stocks, but it does offer me that broader perspective on technology that helps put investable ideas into context. The clincher is the price - a small sacrifice for so much intriguing and entertaining content. I once considered discontinuing my subscription, but realized that it's so different from everything else I read and just one decent article an issue makes it worthwhile. Very glad I kept it. So, if you've never read Wired, I would give it definitely give it a try.