Product Description

Fragments of a Great Secret have been found in the oral traditions, in literature, in religions and philosophies throughout the centuries. For the first time, all the pieces of The Secret come together in an incredible revelation that will be life-transforming for all who experience it.

In this book, you'll learn how to use The Secret in every aspect of your life -- money, health, relationships, happiness, and in every interaction you have in the world. You'll begin to understand the hidden, untapped power that's within you, and this revelation can bring joy to every aspect of your life.

The Secret contains wisdom from modern-day teachers -- men and women who have used it to achieve health, wealth, and happiness. By applying the knowledge of The Secret, they bring to light compelling stories of eradicating disease, acquiring massive wealth, overcoming obstacles, and achieving what many would regard as impossible.

Product Details

• Amazon Sales Rank: #136 in Books
• Published on: 2006-11-28
• Original language: English
• Number of items: 1
• Binding: Hardcover
• 198 pages

Features

• ISBN13: 9781582701707
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.
• Click here to view our Condition Guide and Shipping Prices

From Publishers Weekly
Supporters will hail this New Age self-help book on the law of attraction as a groundbreaking and life-changing work, finding validation in its thesis that one's positive thoughts are powerful magnets that attract wealth, health, happiness... and did we mention wealth? Detractors will be appalled by this as well as when the book argues that fleeting negative thoughts are powerful enough to create terminal illness, poverty and even widespread disasters. The audio version of this controversial book, read by Byrne and contributing authors such as John Gray and Neale Donald Walsch, is uneven at best. The cheesy, obvious sound effects will not do much to add intellectual respectability to a work that has been widely denounced as pseudoscience. Mostly, this audio is hampered by its confusing and disjointed organization—techniques that worked reasonably well in the print version and the movie, such as cutting every few seconds from one enthusiastic expert to another, make for a choppy and somewhat bewildering listening experience. The gentle cadences of Rhonda Byrne's breathy, Aussie-infused voice are certainly the best part of the audio, but her material is scarce and provides mostly connective tissue between the testimonials.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

From the Publisher
The Secret is truly the most outstanding book to date that we have published. I am so pleased that Rhonda Byrne was able to bring together this life-changing information so masterfully. She first did it for the movie of the same name that she produced, which has been a phenomenon in its own right. She then added, in only ones month's time, incredible additional content to the transcript of the film that brings even more clarity to the reader. This is absolutely a book that people from all walks of life can read and then "get" the concept of The Secret. It allows them to then take it and apply it to their lives. Children, teenagers and adults of all ages are reporting miraculous stories of positive changes as a result. Rhonda Byrne is dedicated to maintaining the integrity of The Secret and to making sure that now, finally, the whole world knows about The Secret. You will want to share this with your friends and family and they will be grateful for it. This book gives hope for what many have been waiting for-- a shift in the way the world thinks. Its a very exciting time that we are living in, and I as well as everyone at Beyond Words and Atria Books are grateful to be a part of it.

--Cynthia Black, President, Beyond Words Publishing

About the Author
One spring day towards the end of 2004, Rhonda Byrne discovered a secret - the secret laws and principles of the universe. Almost immediately her life was transformed, as she began to put into practice what she had learned. It seemed to Rhonda that almost no-one knew the things that she had discovered, even though the concepts could be found in almost every religion and field of human endeavor throughout history. And in that moment her greatest wish, and mission, was to share this knowledge with the world.

Rhonda began to see that her entire life - everything she had ever done - had been quietly and steadily moving her towards the most perfect place for her to be able to fulfill her wish. And to fulfill it on the grandest possible scale! She had gone from working as a producer at the Nine Network in Melbourne, Australia, to starting her own television production company, Prime Time Productions, in 1994. And after ten years of creating internationally successful shows, Rhonda was ready to take Prime Time Productions in a direction that fulfilled people rather than just entertained them.

On that spring day in 2004, when a small, old book called The Science of Getting Rich was put into her hands, and Rhonda's whole life suddenly pulled into spectacular focus, she knew exactly what her mission was to become. She was going to take this knowledge to the world. She was going to make a movie to carry joy to every corner of the Earth. And so the great journey that was The Secret began.

In early 2005, when The Secret was simply a name and a (momentous) vision, Prime Time Productions was made up of Rhonda, Producer Paul Harrington, and Director Drew Heriot. For eight weeks Rhonda intensively taught everything she had learned about The Secret to Paul and Drew.

One of Rhonda's initial intentions for the creation of the show was that Prime Time Productions would use The Secret to make The Secret... that it would be an effortless, joyful journey as they attracted everything and everyone that was needed to fulfill the vision. And right when the company was ready to begin production, as if by magic, the perfect people to make The Secret began to appear.

The day Rhonda arrived in the United States, she had not one interview set up but she had the firm intention that the teachers for the film would appear. And in a matter of seven weeks, the team arrived and filmed a total of fifty-two 'teachers' of The Secret. Wherever the team went, more and more amazing teachers would emerge--great writers, leaders, philosophers, doctors, and scientists. These teachers created the foundation for The Secret.

Today The Secret is the Prime Time benchmark, and the company's firm intention is to produce work that inspires, uplifts, and, most importantly, continues bringing joy to billions.

Customer Reviews

The Secret saved my life!
Please allow me to share with you how "The Secret" changed my life and in a very real and substantive way allowed me to overcome a severe crisis in my personal life. It is well known that the premise of "The Secret" is the science of attracting the things in life that you desire and need and in removing from your life those things that you don't want. Before finding this book, I knew nothing of these principles, the process of positive visualization, and had actually engaged in reckless behaviors to the point of endangering my own life and wellbeing.
At age 36, I found myself in a medium security prison serving 3-5 years for destruction of government property and public intoxication. This was stiff punishment for drunkenly defecating in a mailbox but as the judge pointed out, this was my third conviction for the exact same crime. I obviously had an alcohol problem and a deep and intense disrespect for the postal system, but even more importantly I was ignoring the very fabric of our metaphysical reality and inviting destructive influences into my life.
My fourth day in prison was the first day that I was allowed in general population and while in the recreation yard I was approached by a prisoner named Marcus who calmly informed me that as a new prisoner I had been purchased by him for three packs of Winston cigarettes and 8 ounces of Pruno (prison wine). Marcus elaborated further that I could expect to be raped by him on a daily basis and that I had pretty eyes.
Needless to say, I was deeply shocked that my life had sunk to this level. Although I've never been homophobic I was discovering that I was very rape phobic and dismayed by my overall personal street value of roughly $15. I returned to my cell and sat very quietly, searching myself for answers on how I could improve my life and distance myself from harmful outside influences. At that point, in what I consider to be a miraculous moment, my cell mate Jim Norton informed me that he knew about the Marcus situation and that he had something that could solve my problems. He handed me a copy of "The Secret". Normally I wouldn't have turned to a self help book to resolve such a severe and immediate threat but I literally didn't have any other available alternatives. I immediately opened the book and began to read.
The first few chapters deal with the essence of something called the "Law of Attraction" in which a primal universal force is available to us and can be harnessed for the betterment of our lives. The theoretical nature of the first few chapters wasn't exactly putting me at peace. In fact, I had never meditated and had great difficulty with closing out the chaotic noises of the prison and visualizing the positive changes that I so dearly needed. It was when I reached Chapter 6 "The Secret to Relationships" that I realized how this book could help me distance myself from Marcus and his negative intentions. Starting with chapter six there was a cavity carved into the book and in that cavity was a prison shiv. This particular shiv was a toothbrush with a handle that had been repeatedly melted and ground into a razor sharp point.
The next day in the exercise yard I carried "The Secret" with me and when Marcus approached me I opened the book and stabbed him in the neck. The next eight weeks in solitary confinement provided ample time to practice positive visualization and the 16 hours per day of absolute darkness made visualization about the only thing that I actually could do. I'm not sure that everybody's life will be changed in such a dramatic way by this book but I'm very thankful to have found it and will continue to recommend it heartily.

The Review "They" Don't Want You To Read
Catchy review title? Thought so. Robert Cialdini, renowned psychology researcher and author of Influence: The Power of Persuasion (perhaps the best book ever written on the subject) identifies six basic rules employed by politicians, advertisers and scam artists alike to persuade others. Each of them are employed quite adeptly by Rhonda Byrne in this book.

Cialdini's first principle is SCARCITY; people want what's expensive, exculsive, or otherwise attainable. Byrne's mastery of this principle is clearly shown by the very name of the book: The Secret. We all learned this the first week of kindergarten as we felt the jealousy of watching two classmates, hands cupped over ears, sharing a secret out of earshot.

This message is reinforced throughout the book and its advertising campaign which pitches "The Secret" (whatever it actually is) as jealousy-guarded information hoarded by the happy, wealthy and successful. Whenever someone tries convincing you of something, whether it's a way to make enormous sums of money, to lose weight, etc - be wary of when it's pitched as "the knowledge THEY don't want you to have." Think about it - everything from the "secrets that Wall Street doesn't want you to know" to "uncovered - celebrities' secrets to staying young" are phrased not simply to pique your interest but to make you jealous. Appeals to our emotion are far more powerful than appeals to reason, and Byrne demonstrates mastery of this principle throughout "The Secret."

Cialdini's second principle is LIKING. We like those who like us, and in turn, we do business with them. Positive thinking and emotional intelligence has been linked to strong interpersonal relationships, academic and professional success, and good health, but there is a fine line when positive thinking crosses over to unjustified exuberance. Instead of simply noting the substantial benefits of positive thinking (a well-accepted principle which wouldn't sell books), Byrne crosses the line so blatantly that anyone with a modicum of modesty would find it blasphemous.

AUTHORITY is another Cialdini principle, also in play in "The Secret" in quite subtle ways. Another technique which differentiates this book from just another book of positive thinking is the heavy use of quasiscientific language, which gives the impression that the "law of attraction" is (or will become) an accepted scientific principle, just like the law of gravity or the law of attraction of oppositely-charged particles in chemistry. Many people are both intimidated and confused by the authority of science, a fact exploited by manipulators ranging from Byrne to peddlers of magic weight-loss pills.

Since no respected physicist would ever publish a paper on the universality of the "law of attraction," Byrne indirectly seeks experts in other ways. She attributes the success of people ranging from Einstein to Beethoven to adherence of "The Secret," thereby manufacturing experts. After all, if Einstein and Shakespeare mastered "The Secret," who are YOU to question it?

The last two Cialdini principles are CONSISTENCY and SOCIAL PROOF. The success of this book should leave little doubt it will be followed by more (and more expensive) forms of media peddling "The Secret." The audio recordings, weekend seminars, advertising tie-ins, and other follow-up products certain to follow will exploit these two principles. Once people commit themselves to believing happiness will come from "The Secret," they will attribute future successes, whether a promotion or a great new relationship, to adherence to it. Conversely, setbacks will be even more powerfully in committing people to "The Secret," as people will attribute their failures to not living up to "The Secret" (and buying more of Byrne's books). Consistency dictates it will be less painful to buy more books and immerse one's self further into "The Secret" than to accept the whole premise is a quite ridiculous; while not as pernicious as a domineering cult, "The Secret" promises to charge you handsomely for a positive outlook on life.

Byrne's book is problematic on many levels. On it's face, it's a manipulative marketing tool meant to flatter, confuse and deceive. It's also pseudoscience at its best, the last thing we need to encourage in an increasingly technological world which requires healthy skepticism and critical thought. Most damaging, though, is how the book perverts reality by encouraging people to equate a positive outlook on life with a childish, idiotic narcissism. Ayn Rand must be rolling in her grave hearing about the modern manifestation of her objectivist movement reduced to the intellectual equivalent of canned pork.

If you're interested in "The Secret," I highly encourage you to read the book - yeah, READ the book - if for any other reason so not to be manipulated by its brilliant marketing. Read it with a critical eye, with a copy of Cialdini's book in the other hand. You may not learn the secret of happiness, but you WILL learn a lot about manipulation and influence from a master of the subject in Rhonda Byrne.

Reaches Too Far, Oversells, Underdelivers
I think a book like this, which makes some really big claims, should, roughly, do the following:

1) Present it's premise clearly
2) Since it's a self-help book explain clearly what you need to do
3) Provide compelling evidence that it's ideas work
4) Be credible.

The book does a decent job of explaining its premise, which is that everything in your life is the result of the law of attraction. I quote, "the law of attraction says like attracts like, so when you think a thought, you are also attracting like thoughts to you." In other words, think good thoughts and good things will come to you and if you think bad thoughts then bad things come to you. I've simplified this a bit but not a whole lot as the concept isn't rocket science.

Now, does this book explain clearly what you need to do? Actually, for a self-help book it does a very poor job of this. How do you control your thoughts? What kinds of practices and thinking produce the best results? The author and contributors basically tell you a bunch of stories about how "so and so did something and you can too by changing your thinking".

And that's it for the "how to" part of the book. There isn't any.

Now, if I wanted to prove something worked from a scientific perspective it would seem to be easy to test this stuff out. You take two groups of people, teach one the secret, let the other go on with their lives and see what happens. In theory those that know the Secret would be happier and more successful than the control group. It might not be perfect but it'd be a whole lot better than what we get in this book. But, of course, you'd have to have an actual methodology to test.

Instead the authors cite numerous anecdotes of how the Secret worked. One person's cancer went away. Another individual walks after a brutal accident. Still another finds romance. That's all fine and perhaps it's evidence but it's not proof. Cancer can be misdiagnosed. How many people who were injured like the "Miracle Man" never walked again despite the best attitude and trying the approach perfectly? The problem with anecdotes is that it's easy to start with a result, work backward and assume the conclusion. It's also very easy with anecdotes to only present the ones that make your case and ignore those that don't (when someone dies of cancer while practicing the secret for instance). It's just not good enough to use anecdotes for large claims like those made in this book.

The following quote struck a nerve.

"People hold that for awhile, and they're really a champion at it. They say, `I'm fired up, I saw this program and I'm going to change my life.' And yet the results aren't showing. Beneath the surface it's just about ready to break through but the person will look just at the surface results and say, `This stuff doesn't work.' And you know what? The universe says, "your wish is my command,"

I thought it was interesting that the universe instantly manifest failure but isn't quite so fast with success. In fact, a cynical individual might conclude that what they are really saying is, "when this program works it's because the secret always works, but, on the off chance it doesn't work, well, that's your fault." An even more cynical person might think, "gosh, I wonder what would help a person who failed? Maybe, a seminar with Bob Proctor would be just the thing to get them over the top?"

Lastly, is the Secret credible? On the one hand, I think a lot can be said for the idea that if you change your thinking you'd change your life. In many ways that seems obvious to me.

On the other hand, if the secret actually was true, especially at the scope claimed by the book it would mean that everything that's happened is the result of your thinking. So, when a child dies of pneumonia, well, it's because they brought pneumonia into their lives. Michael J. Fox, not only did you bring Parkinson's into your life but change your thinking and it will go away. Obviously these things aren't true and they obliterate, in my opinion, any credibility in the book.

Not only does the book go too far but most (I'd argue nearly all) of the contributors aren't credible. On a topic of this scope: the ability to 100% change your life and the world in an incredible fashion, does anyone really think you couldn't find psychologists, top flight scientists, therapists and thousands of mainstream individuals to support it, if it worked? Wouldn't there be tons of research instead of anecdotes? Instead we get a Feng Shui Master, a chiropractor, motivational speakers (err trainers), a metaphysicist, etc. combined with a half dozen anecdotal stories. So the most powerful like changing idea ever and you get it from the crew in this book presented in this fashion? I don't think so!

If this idea really worked, at anything other than giving material to self-help speakers and generating repeat students, it just wouldn't be found here. The book wouldn't even have to be written because we'd all already know it and be practicing it. Remember, this is not a new idea, it's been around for a very long time, and it's been the topic of literally thousands of seminars and hundreds of books.

In conclusion, I'm not opposed to the idea on a small scale but this book just goes way too far and I'm left with the feeling that all that's really going on is a bunch of people trying to get their name out and get you to pay for their seminars.