Product Description

A practical guide to developing and writing winning business and marketing proposals, this book covers all the basics, from picking the right projects to bid on, to doing initial research to producing the document to following up.

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Product Details

• Amazon Sales Rank: #267281 in Books
• Published on: 1995-01-11
• Original language: English
• Number of items: 1
• Binding: Paperback
• 224 pages

From the Back Cover
In this easy-to-use, concise, and thorough handbook, two veteran business professionals guide you through the entire proposal-writing process, from the initial contact through completion and followup. You'll benefit from the authors' expertise and insight on:

• Which jobs to target-and which to pass up
• Setting up a strong proposal team
• Evaluating potential projects
• Preparing schedules and identifying tasks
• Writing and producing a first-rate proposal
• Delivering a show-stopping client presentation

In their unique nine-step proposal-writing process, the authors demonstrate how even a first-time proposal writer can create a winning proposal. Throughout the book, you'll follow a case study of a proposal-writing team in action, and chapter checklists, summaries, and samples will keep you on time, on track, and on budget. If you want to profit from every proposal you write, the Handbook for Writing Proposals will show you how. In nine easy steps, you can produce and deliver professional, polished, and profitable proposals every time.

About the Author
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

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Customer Reviews

RFP made easier
Not wordy, just to the point. Combined with the PMBOK would allow for a good to great proposal.

great book
I am starting my own business. This book give me the information needed to get the grant.Thanks.

Very good
great book to have if you already write proposals and a good intro and learning tool if you will be writing them.