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Screw It, Let's Do It (Expanded Edition): 14 Lessons on Making It to the Top While Having Fun & Staying Green

Screw It, Let's Do It (Expanded Edition): 14 Lessons on Making It to the Top While Having Fun & Staying Green
By Sir Richard Branson

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In 1968, a young man named Richard Branson began an improbable journey. From opening a tiny record store, called Virgin Records, on the second floor of a building in London, Richard went on to become the head of one of the world’s most universally recognized and respected groups of companies. The Virgin name has become a truly global brand and Richard its charismatic public face. His story is awe-inspiring, breathtaking, and often just plain fun. From airlines to mobile phones, round-the-world balloon flights to space travel, a Caribbean island and a South African game reserve, it’s clear that Richard Branson is having the time of his life. Some people say that everything Richard touches turns to gold. But the truth is, behind the fun-loving persona lies a dedicated and dynamic businessman who has sweated buckets for every dollar he’s made. He has taken his share of falls, just like all of us, and picked himself up and gotten right back into the game. And throughout it all—working, succeeding, failing, trying again—Richard Branson has indeed been having fun. He hasn’t done it all alone. He has learned from and been inspired by many remarkable people, from politicians, scientists, writers, and co-workers to his own mother and father. Screw It, Let’s Do It shares some of Richard Branson’s lessons in life and business that range from good, practical advice to more esoteric inspirations—all of which have made the head of Virgin Group what he is today, including:

Just do it—Believe whatever you want to achieve can be achieved.
Have fun—Have a positive outlook, and when something stops being fun, move on.
Be innovative—The system is not sacred:Think creatively.
Have sex appeal—Create excitement in everything you do.
Do some good—Change the world, even in a small way.

It’s hard to read about his journey and not catch his motivational bug and zest for life—to act positively, to change for the better and join him in his enthusiastic and life-affirming visions for the world. Screw It, Let’s Do It also presents Branson’s vision for the future, a future in which we each fully embrace the responsibility to do no harm to our environment, to hold our hands out to those in need, to work in unity for the great and pressing concerns of our time. It’s up to successful companies may like Virgin to lead the way in a more socially responsible—and in fact, wholly revolutionary—approach to business.
Engaging, funny, utterly absorbing, and above all, inspiring, Screw It, Let’s Do It serves as a template for personal and business growth, a guidebook for anyone who wants to grab life by the horns and take a wonderful ride, living—as Richard Branson surely does— life to its very fullest.

Sir Richard Branson is a hugely successful international entrepreneur, icon, and chairman of the Virgin Group. His autobiography Losing My Virginity was a number one international bestseller.

Global entrepreneur Sir Richard Branson has built a business empire and made billions, yet is renowned for his approachability and his ability to challenge and succeed against the odds. Screw It, Let’s Do It reveals the lessons from life that have helped him through his business and personal life—such as believe it can be done and that, if others disagree with you, try and try again until you achieve your goal; or that you must love what you do. These and other lessons, with examples of how he learned them and how he’s used them, are included in this stirring and candid look at his lessons from an exceptional life, which will inspire you to make a difference in your own life.


Product Details

  • Amazon Sales Rank: #77710 in Books
  • Published on: 2008-05-27
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 224 pages

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Editorial Reviews

About the Author

Sir Richard Branson is founder and chairman of the Virgin Group. In 2006, Branson committed all future profits of Virgin’s transportation interests to renewable energy initiatives; this commitment is expected to add up to $3 billion over the next ten years. Branson lives on Necker Island in the British Virgin Islands.


Customer Reviews

Great motivator5
I would suggest to read "Losing my virginity" first so you get a better understanding of Branson's life. I did it the other way unfortunately. During his book he will tell various stories about his life that affected his way of thinking. It's a good motivation book for anyone considering his/her own business. The most important lesson (aside other great ones) that I took with me: Do it for fun - not for money! And he is damn right.

I strongly recommend this book even if you do not open your own business.

Amazing book, bogged down with lame opinions.4
Great book, a lot of good information and a really interesting read. The only time where I felt like I had to work to get through this book is when he started to discuss his opinions on "Going Green" and all of that nonsense. In my opinion he should have written a book entirely about going green and the green way of life and left it out of this book, which would have been fine without it. Other than that it was a fantastic book that I would recommend to anyone who is interested in business or entrepreneurship.

The title says it all5
I have always been a fan of Richard Branson, but until reading this book did not know many details about his life. He has lived a "large" life in business and adventure because he is not crippled by over analysis and naysayers. If his gut says go for it, he does.
Now he is on a mission to deal with global warming by looking for ways to live our lives the way we wish and to do no harm to the planet. Go get 'em, Richard!