EverythingWebkinz.com Webkinz Store Each Webkinz pet carries a secret code that can only be revealed after purchase. After logging into Webkinz World (www.webkinz.com), kids enter the code, adopt and name their pet, and are invited into a virtual world where they feed and care for their new pal, dress it, take it to the vet, play games and do trivia quizzes with other Webkinz members.