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The Internet and Health Communication

The Internet and Health Communication
By Ronald E. Rice, Professor James E. Katz

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Product Description

With the popularity of the Internet, more and more people are turning to their computers for health information, advice, support and services. With its information based firmly on research, The Internet and Health Communication provides an in-depth analysis of the changes in human communication and health care resulting from the Internet revolution. Representing a wide range of expertise, the contributors provide an extensive variety of examples from the micro to the macro, including information about HMO web sites, Internet pharmacies, and web-enabled hospitals, to vividly illustrate their findings and conclusions.

This volume will be a valuable resource for both students and researchers in the fields of communication, public relations, mass and new media, advertising, public health, health administration, and telecommunications policy.


Product Details

  • Amazon Sales Rank: #1365981 in Books
  • Published on: 2000-11-17
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 480 pages