Product Description

Today, with thousands of TV hours to fill, there's room on television for virtually every product, service, and personality—and no one understands that better than producers Marta Tracy and Terence Noonan. Their one-of-a-kind handbook shows you how to make your dreams of on-screen success come true—whether that dream is to appear on reality television, to showcase your catering skills on The Martha Stewart Show, to promote your flower shop on a local morning show, or to launch a thousand different TV-centered personal or professional goals. Starring You! outlines everything you need to market your business, product, point of view, or yourself, including:

• How to write the perfect pitch
• How to build and maintain relationships with producers
• How to become a regular guest . . . or even the host of your own show

Product Details

• Amazon Sales Rank: #833127 in Books
• Published on: 2007-07-01
• Released on: 2007-07-03
• Original language: English
• Number of items: 1
• Binding: Paperback
• 288 pages

From Publishers Weekly
The subtext of this media primer for businesspeople by two veterans of various TV shows is far more interesting than the actual content. Not only do the authors take it for granted that most individuals want to appear on television, but they argue that the very skills that position one for a closeup have universal application beyond electronic exposure. Learning to define yourself as a brand, clarify your message, and convince someone that your idea is worth paying attention to (or, eventually paying for) in a crisp, concise way are valuable tools whether you want to get on television, become head of your PTA, or land that dream job, they coo. They lay out a fairly unsurprising collection of lessons such as familiarizing yourself with the shows, creating something pitch-worthy before pitching and respecting the time of those in the business. Interviews with television insiders slow down what is already a tanklike velocity. Still, if one knows nothing about getting TV exposure, this book may well increase the slim odds of landing a spot. (July 3)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Review
"I recommend Marta and Terence to all my clients." -- Jodi Turk, Turk TV Management

"Terence and Marta are a fountain of creative, tangible ideas and the know-how to get it all done." -- Tricia Chan, Principal & Founder, Public Group

"The all-you-need, truly indispensible bible for how to make it in TV." -- Jacqui Stafford, Executive Style Director and TV spokesperson, Shape magazine

Review
"The all-you-need, truly indispensible bible for how to make it in TV." (Jacqui Stafford, Executive Style Director and TV spokesperson, Shape magazine )

"I recommend Marta and Terence to all my clients." (Jodi Turk, Turk TV Management )

"Terence and Marta are a fountain of creative, tangible ideas and the know-how to get it all done." (Tricia Chan, Principal & Founder, Public Group )

Customer Reviews

A must read
I read this book in one sitting. It had all of the inside info that a person should know in marketing oneself. I will be implementing the strategies in this great book! Highly recommended.

Great Book! Really informative!
I love this book! It has so many practical ideas. "Starring You" has all the information you need to get on TV...in one place. I highly recommend this book to anyone trying to launch a brand or sell a product on TV.

A Must Read to Help Launch Your Business!!!
The advice these two TV veterans offer is both insightful and authentic. What makes this book so distinctive is that it not only features real stories from celebrities like Paula Deen, Diane Sawyer, Isaac Mizrahi, and Nancy Grace but also features real advice from the experts behind the scenes. I found it to be very inspiring.