Product Description

If you peek behind the curtain of small businesses that fail, you’ll uncover an uncomfortable secret. Many businesses fail because they simply run out of cash. No cash. No business. And one more listing on the Small Business Obituary Page.

In this book, you will discover simple but powerful tactics and techniques you can start using immediately to improve the cash flow in your small business. This practical, real world resource, written by a veteran small business owner and accountant, serves as a step-by-step roadmap for novice and experienced business owners looking to move beyond the “feast or famine” syndrome so common among small businesses.

Discover:

• How to avoid the 7 Deadly Cash Flow Mistakes.
• The four potentially lethal causes of cash flow problems.
• The one number every business owner MUST know.
• How to get your customers to pay on time.
• Why profit is NOT the most important goal of your business.
• How to plug the leaks in your business that quietly drain away your cash.
• The one mistake that NO business owner can afford to make.

Product Details

• Amazon Sales Rank: #740946 in Books
• Published on: 2007-02-01
• Original language: English
• Number of items: 1
• Binding: Paperback
• 178 pages

About the Author
Caroline Jordan, MBA, is a veteran small business owner, accountant, consultant, trainer, and author. She is the owner of The Jordan Result, a company specializing in developing real world, practical resources to help small business owners improve cash flow and business operations. Jordan is also an accounting and business professor.

Customer Reviews

An absolute must read for any business owner or manager!
This book is the quintessential guide for all small business owners. The #1 reason that most small businesses fail within 3 years is cash flow problems. Caroline Grimm Jordan takes the mystery out of cash flow management and gives simple advice on how to avoid the pitfalls that most businesses make. This book is especially helpful because it is written by a small business owner for small business owners. This isn't the CEO of some multi-million dollar corporation giving advice that only works when you have a multi-million dollar budget. This is someone who has been in the trenches of small business and knows our world. She shares the mistakes that she made in early businesses and the lessons she learned from them. Most importantly, she shares her successful strategies that have helped to make her business, and those of her consulting clients, successful ventures. I recommend this book to anyone who is thinking of starting a small business, running a small business, or consulting with small businesses on financial matters. I'm off the cash flow roller coaster. Wouldn't you like to be, too?