Product Description

What is the difference between choking and panicking? Why are there dozens of varieties of mustard-but only one variety of ketchup? What do football players teach us about how to hire teachers? What does hair dye tell us about the history of the 20^th century?

Product Details

• Amazon Sales Rank: #45 in Books
• Published on: 2009-10-20
• Released on: 2009-10-20
• Original language: English
• Number of items: 1
• Binding: Hardcover
• 432 pages

Features

• ISBN13: 9780316075848
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.
• Click here to view our Condition Guide and Shipping Prices

Review
GREAT PRAISE FOR WHAT THE DOG SAW:

"[Malcolm Gladwell] is one of the brightest stars in the media firmament...Gladwell's clear prose and knack for upending conventional wisdom across the social sciences have made The Tipping Point, Blink and Outliers, as well as his lengthy magazine features on topics ranging from cool-hunting to ketchup, into must reads." (Time.com Alex Altman )

"This evidence of a Gladwell effect helps to predict something larger: that Mr. Gladwell's new book will be as successful as his first three...This book full of short conversation pieces is a collection that plays to the author's strengths. It underscores his way of finding suitably quirky subjects (the history of women's hair-dye advertisements; the secret of Heinz's unbeatable ketchup; even the effects of women's changing career patterns on the number of menstrual periods they experience in their lifetimes) and using each as gateway to some larger meaning." (New York Times Janet Maslin )

"Gladwell is a writer of many gifts. His nose for the untold back story will have readers repeatedly muttering, "Gee, that's interesting!" He avoids shopworn topics, easy moralization and conventional wisdom, encouraging his readers to think again and think different...Some chapters are masterpieces in the art of the essay." (The New York Times Book Review Steven Pinker )

"Uniformly delightful...Malcolm Gladwell can write engrossingly about just about anything...His witty, probing articles are as essential to David Remnick's New Yorker as those of Wolcott Gibbs and A.J. Liebling were to Harold Ross's...Gladwell has a gift for capturing personalities, a Borscht Belt comic's feel for timing and a bent for counterintuitive thinking. He loves to start a piece by settling you onto a cushion of received ideas, then yanking it out from under you."- (Bloomberg News Craig Seligman )

"Malcolm Gladwell triumphantly returns to his roots with this collections of his great works from The New Yorker Magazine....Do yourself a favor and curl up with What the Dog Saw this week: It is more entertaining and edifying than should be legal for any book." (Louisville Courier-Journal Scott Coffman )

"In What the Dog Saw, Malcolm Gladwell leads the reader on delightful side excursions, shows with insightful conversation how one path interweaves with another, and suggests meaning-he is, in short, an interpretative naturalist of American culture." (The Oregonian Alice Evans )

About the Author
Malcolm Gladwell is a staff writer for The New Yorker. He was formerly a business and science reporter at the Washington Post.

From AudioFile
Ranging in subject from master salesman Ron Popeil to hair dye, pasta sauce, and how the NFL can help us hire better teachers, this collection of the author's essays from THE NEW YORKER is both entertaining and informative. Malcolm Gladwell reminds us that authors can effectively read their own books by turning in a well-crafted, subtle performance. His slightly husky upper-register voice is calm and assured, and he knows exactly where to pause, provide emphasis, and how to deliver a punch line. While Gladwell is not a seasoned reader and sometimes needs to vary his pitch and rhythm, he seems to relish bringing to light the ideas and people he finds fascinating. R.I.G. © AudioFile 2009, Portland, Maine

Customer Reviews

"A unique perspective on the complexity of the human mind."
Malcolm Gladwell's "What the Dog Saw and Other Adventures" is a compilation of the author's favorite work from The New Yorker, where he has been a staff writer since 1996. This book is divided into three parts 1. Obsessives, Pioneers, and Other Varieties of Minor Genius 2. Theories, Predictions, and Diagnoses 3. Personality, Character, and Intelligence. In the first part, Gladwell includes portraits of a pitchman for kitchen gadgets who is so persuasive that he could sell clothing to a nudist. In addition, he discusses three female advertising pioneers, a canny investment strategist, and a "dog whisperer" who is able to tame even the most intransigent canine. What these people have in common is an understanding of how human beings (and four-legged creatures) think and feel, supreme self-confidence, and the ability to promote themselves and their ideas. The second part deals with the art of thinking and seeing clearly. Gladwell describes the series of events that led to the Challenger explosion and the collapse of Enron. Could these catastrophic events have been foreseen and prevented? In part three, the author discusses various aspects of genius and talent, and whether it is possible to profile criminal behavior or predict how a prospective employee will fare on the job.

"What the Dog Saw" has some intriguing passages that will impel readers to say, "I never thought of this subject in quite that way before." The provocative Gladwell enjoys toying with conventional wisdom and challenging our preconceived notions. For instance, in one article, he defends certain forms of plagiarism, a transgression that many would consider indefensible. In another, he states that tragedies such as the Challenger disaster are unavoidable, since for a variety of reasons, "we don't really want the safest of all possible worlds." This water-cooler book will have people arguing vehemently that Malcolm Gladwell is either out of his mind or, conversely, that he is a courageously honest writer who dares to tell it like it is.

Unfortunately, there are several dreary chapters, including one that analyzes why one particular brand of ketchup is so popular and another that explores the poor judgment of John Rock, the inventor of the birth control pill. In addition, Gladwell occasionally indulges in hair-splitting: Do most of us really care about the fine distinctions between panicking and choking? On the other hand, there is a fascinating section that explains why mammograms, as a diagnostic tool, are inexact and hard to interpret. In addition, Gladwell makes a good case for the notion that intelligence failures, such as the ones that preceded 9/11, are easy to condemn in hindsight but may be more understandable when viewed in context. Malcolm Gladwell's strength has always been his ability to tell an original and entertaining story and connect it to our everyday experiences. He does just that in his best pieces, but there are others that probably should not have made the cut.

If you don't need the actual physical book...
Not a review so much as a notice. If you don't need the actual book itself, you should know that all of these pieces are available on Malcolm Gladwell's website for free.

Don't bother - a collection of articles
I'm a big fan of Gladwell's previous three books and how each of them took an idea and fully developed it over the course of a book. Admittedly the books were small, but that makes sense because I don't think you could write another 100 pages or so on any of those topics and keep the books as interesting to read as they were. When I saw a new book by Malcolm Gladwell out I jumped on it and went ahead and ordered it without even looking at a description of the book. Shame on me for granting Gladwell the status of having anything bought site-unseen. This book is merely a collection of previously published articles written for the new Yorker magazine. As articles they lack the depth and level of development seen in his previous books. Articles seem to be just that, magazine articles covering one subject rather than trying to take one idea and really expand upon it and explore it in depth. Yes, the articles are organized into an attempt to tie them more together into what the subject matter they are covering but that feels forced and like it was the little work the publisher had Gladwell do in putting this book together before they could print it and sell it to you.

Buy it is you don't get the New Yorker and don't really care that it isn't anything new or very similar to his previous books.
Don't but if you can wait for the paperback, or have already read his articles in the New Yorker, or are thinking this will be something like his previous books.