Product Description

The key to successful business and travel in today’s Mexico In Mexico, as everywhere, details of etiquette, culture, and protocol can make or break any business or social interaction. This fascinating and informative guide provides everything you need to develop a solid working knowledge of the Mexican people, their unique customs and values, and their distinct world view. You’ll learn:

• How to talk to superiors and subordinates in the work-place, work with bureaucrats and officials, and schedule meetings
• Crucial information on family, gender roles, bureaucracy, religion, time, manners, dress and appearance, meals, work, and leisure
• Distinctions between rural and city life
• The fine points of body language, socializing, conversing, making friends, dining out, romance, and Mexican humor
• Insights into traditional Mexican mores and how they are changing in response to rapid modernization

If you are planning to live, visit, or do business in Mexico, here is a reference you cannot afford to be without.

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Product Details

• Amazon Sales Rank: #358094 in Books
• Published on: 1994-12-03
• Released on: 1994-12-03
• Original language: English
• Number of items: 1
• Binding: Paperback
• 144 pages

From the Publisher
For visitors to Mexico, people doing business with Mexicans or for students wanting an informative introduction to contemporary Mexican society, this guide includes information on religion, gender relations, dress and appearance, manners, meals and concepts of time. Contains information on how attitudes and behaviors are changing in response to rapid modernization and increased interdependence with the United States. Includes appendices providing basic facts about Mexico.

From the Back Cover
The key to successful business and travel in today’s Mexico In Mexico, as everywhere, details of etiquette, culture, and protocol can make or break any business or social interaction. This fascinating and informative guide provides everything you need to develop a solid working knowledge of the Mexican people, their unique customs and values, and their distinct world view. You’ll learn:

• How to talk to superiors and subordinates in the work-place, work with bureaucrats and officials, and schedule meetings
• Crucial information on family, gender roles, bureaucracy, religion, time, manners, dress and appearance, meals, work, and leisure
• Distinctions between rural and city life
• The fine points of body language, socializing, conversing, making friends, dining out, romance, and Mexican humor
• Insights into traditional Mexican mores and how they are changing in response to rapid modernization

If you are planning to live, visit, or do business in Mexico, here is a reference you cannot afford to be without.

About the Author
PAULA HEUSINKVELD, Ph.D., has traveled extensively in Mexico since 1965 as a student, professor, writer, lecturer, and study program director. Currently an associate professor of Spanish at Clemson University, she has published many articles and conducted numerous seminars on language and cross-cultural topics.

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Customer Reviews

OK if you've never been to Mexico...
...but if you know anything at all about the culture or have visited non-tourist spots you probably know a lot of this stuff already. I'm looking for something more in-depth, so I didn't find this book very helpful.

There'd be less misunderstanding if more of us read this gem
I've read and re-read this short book, and it has helped me tremendously to understand Mexico and Mexicans. Their culture is different enough from ours that our habits don't always work.For example, in the chapter on manners, the author points out that people often thank shop clerks when leaving a store. I tried this on a recent trip and discovered that it could lead to enjoyable short conversations.

Published in 1994, I found it very timely in 2003.

Most valuable next to Spanish-English dictionary
I love this book, as much for its conciseness and economy of words as well as all the sensitively considered advice and invaluable tips.
Though it is a deceptively thin book, it seems to touch on all areas of likely concern to one who visits or moves to Mexico. I wouldn't travel to Mexico without it, now.